Discover Eterna Watch
The Eterna Heritage Military limited edition watch was among the more unique timepieces we saw in Basel this year. At the Baselworld 2014 watch show, Eterna had a bold presence, thanks to their new corporate ownership and fresh internal direction by Mr. Bruno Jufer, who was formerly the CEO of Antoine Martin watches. Retro-revival was a big thing for Eterna, and it remains to be seen where the brand ends up in a few years after it has settled in with its new leadership. In fact, all of the new Eterna watches are based on retro models. I do hope that they will offer some more modern des